CRMA Test

Question 1 of 6

A variable cost for an occupied room is the cost the hotel incurs regardless of the total number of rooms occupied.

Question 2 of 6

Which of the following is true about rate fences?

Make sure that all market segments are eligible for discounted rates
Only apply to price sensitive market segments
Are only attached to discounted rates
Prevent a market segment from buying at a price designed for another market segment
Are used to make sure that discounts are always available

Question 3 of 6

A variable cost is incurred when additional rooms, or services, are sold.

Question 4 of 6

Rate fences make sure that all market segments are eligible for discounted rates.

Question 5 of 6

When negotiating price for contracted business, hotels need to consider:

Question 6 of 6

Displacement analysis:

Is part of the process of analyzing the value of a group
Measures the revenue that would be lost if one group takes up too much meeting space for the rooms booked
Compares a group’s total business value with the total value of business that would be supplanted if the group business was accepted
Both A and C
Both B and C